What do you do after reporting “blow-out” earnings and instituting larger, pricier, data plans? If you’re AT&T, why not go for the jugular by doubling upgrade fees? Per the above leaked memo, that’s exactly what Ma Bell plans to do come February 12th, upping the existing $18 fee to a new high of $36. That might sound familiar, as it’s much in the same vein as cross-town rival Sprint, who went through the same kerfuffle back in September. We’ve pinged AT&T about the the price hike and will update when we hear back.
Update: AT&T sent us the following statement confirming the increase:
Wireless devices today are more sophisticated than ever before. And because of that, the costs associated with upgrading to a new device have increased and is reflected in our new upgrade fee. This fee isn’t unique to AT&T and this is the first time we’re changing it in nearly 10 years.
AT&T doubling its upgrade fee to $36 on February 12th (update: confirmed) originally appeared on Engadget on Fri, 10 Feb 2012 17:52:00 EDT. Please see our terms for use of feeds.
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Original post by Dante Cesa
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